Ocean Plastic Prevention Accelerator
Ocean Plastic Prevention Accelerator (OPPA) is building a social innovation ecosystem to address ocean plastic leakage within Indonesia. Surabaya is the first OPPA pilot project location. Through various program activities, OPPA is creating a collaborative network for innovative solutions to address challenges in the local waste management system and recycling sector. We are working together with innovators, governments, smart cities, businesses, and start-ups, we are building the future of the economy that creates lasting social and environmental impact.
Citra is an experienced Branding and Marketing professional with a Master's Degree in Marketing Management, and a Certificate in Social Impact Strategy from the University of Pennsylvania, USA. After graduatin with a Bachelor's Degree in 2004, she worked with international advertising agencies including BBDO, Ogilvy, TBWA and others in Jakarta and Singapore. There she was in charge of handling campaigns for brands like Anlene, Dove and Hewlett-Packard (HP).
In 2013, she decided to jump ship to the development sector by working for Kopernik, a global social enterprise based in Ubud, Bali. Later, she worked as Impact and Growth Director for Wobe, a Silicon Valley-funded social fintech statup in Sintapore. Citra moved to Bali in 2018 and started TinkerSpace which provides branding and marketing services for women and social entrepreneurs. She is currently building Makadaya, the first social enterprise/accelerator program in Bali. Makadaya is a collaboration between TinkerSpace and Bali Institute with its flagship Fellowship program.
Citra is an advocate of women's empowerment and social entrepreneurship. She considers herself a closet introvert, and lives in Bali with her husband and her adopted dogs.
Klaus is the Program Manager for the Ocean Plastic Prevention Accelerator (OPPA) in Surabaya. He enjoys the work as he gets to coordinate an awesome team to support improvements in the local waste management system. Klaus is passionate about connecting people to improve systems. He finds it fascinating to see how much can be achieved through building the right relationships and creating mutual understanding. In the case of OPPA, we do this to create a shift in the economy towards seeing plastic as a resource, rather than waste.
Before joining SecondMuse, Klaus worked on the development of social innovation ecosystems. That experience was quite similar to the work at OPPA, and he is fascinated to see how concepts can be adapted from one context to another.